Commercial Services

With over 30 years of experience in the sports, entertainment and video games industries, Digital Sports Mgmt (DSM) specialises in structuring and negotiating sponsorship, license and partnership agreements between brands, rights holders and athletes/celebrities.

Since its formation, DSM has worked across a diverse range of consultancy and brokerage projects. Below you will find some case studies and examples of projects that we have undertaken with Xbox, Warner Bros, Avery Dennison, NTT docomo and Nordeus.

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CASE STUDIES

Top Eleven

Utilising extensive contacts across Brazilian and Spanish Football, DSM brokered deals with 2 Legendary World Cup Winning Managers for our client Top Eleven ahead of their ‘International Cup’ campaign.

Vicente Del Bosque and Luis Felipe Scolari signed for the client filming special video content to promote the game mode, as well as create unique challenges in the app.

Xbox Live

Working with Xbox UK and McCann London, DSM helped the client identify 2 current Premier League Footballers to star in an Xbox Live TV Ad campaign.

Recommending players based on our time working with them at EA, DSM signed up Man Utd’s Marcus Rashford and Chelsea’s Willian to become ambassadors for the campaign, filming and creating content, plus posting across their social channels to promote the campaign.

Warner Bros

DSM were tasked with negotiating & securing licenses with earmarked Premier League clubs, London based shoot locations and on-screen football talent to appear in the Ted Lasso TV show on Apple TV+ due for release in 2020.

DSM successfully secured licenses with 2 Premier League clubs to include club IP in the show as well as the appearance of a well known coach and TV Analyst.