McDonalds McCrispy

Celebrating the return of McDonald’s McCrispy, DSM supported McDonald’s for a launch event in Manchester. We provided a series of creators for the showpiece event, broadcast talent to commentate the esports tournament and influencers to amplify the event on social media.

DSM provided

  • An experienced broadcast team hosting and commentating on a FIFA All Star Celebrity Tournament​

  • #TeamDSM Talent in the final of the showpiece

  • Social deliverables reaching 2.5m people​