Bhavs

Bhavneet Kapoor, known as Bhavs, is a rising star within the football community, with over 200,000 subscribers and 50 million views on YouTube, where he averages just over 100,000 views per video. Bhavs has grown his wider social following to just under 450,000 in total, which has been supported by his popular "5 Things We Learned" series on TikTok. As one of a small but growing number of South-Asian football content creators, Bhavs is seen as a role model for many in his audience.

With a number of deals already under his belt, including a HelloFresh partnership, Bhavs is looking to develop commercially with the support of DSM.